MV Agusta: adventurous atmospheres at the announcement of the Lucky Explorer Project [VIDEO]

The launch of the Lucky Explorer Project , announced by MV Agusta , represents a call for rally and off-road enthusiasts, with the transmission of the history and culture of the brand linked to the legendary African rallies. In a video proposed by MV Agusta Motor on YouTube, that past is evoked.  Lucky Explorer Project The project is driven by a spirit of adventure, continuing on the pages of a dedicated site and on an Instagram channel. Coming soon, as part of the Lucky experience, the preview presentation of two new adventure models with Lucky Explorer colors, available for online pre-booking from November 23, 2021 , is expected , according to the indications. News visible at the EICMA event at stand M48 in hall 22 with the introduction of other aspects related to the Lucky Explorer project. The exhibition is open to the public from 25 to 28 November 2021. Returning to the project, we want to bring together a community of enthusiasts around the themes of this initiative. In this regard, a section of the site dedicated to Lucky Explorer ambassadors has been developed, who will have access to special content and exclusive previews, being able to invite their friends to participate in the community and receiving various product updates, as well as being able to start conversation threads on the Lucky Explorer forum. Those suggestive sensations offered by boundless horizons and memorable companies will be savored, through the stories of men and engines told on Instagram and through a blog on the site, which will lead visitors to discover the heritage of the brand and its links with these experiences. Various perspectives are outlined from time to time, considering the initiatives, the pilots, the characters, the pills and the anecdotes, a historical factory tour, the communication of the period, as well as videos, memorabilia and contents.

The launch of the Lucky Explorer Project , announced by MV Agusta , represents a call for rally and off-road enthusiasts, with the transmission of the history and culture of the brand linked to the legendary African rallies. In a video proposed by MV Agusta Motor on YouTube, that past is evoked.

Lucky Explorer Project

The project is driven by a spirit of adventure, continuing on the pages of a dedicated site and on an Instagram channel. Coming soon, as part of the Lucky experience, the preview presentation of two new adventure models with Lucky Explorer colors, available for online pre-booking from November 23, 2021 , is expected , according to the indications.

News visible at the EICMA event at stand M48 in hall 22 with the introduction of other aspects related to the Lucky Explorer project. The exhibition is open to the public from 25 to 28 November 2021.

Returning to the project, we want to bring together a community of enthusiasts around the themes of this initiative. In this regard, a section of the site dedicated to Lucky Explorer ambassadors has been developed, who will have access to special content and exclusive previews, being able to invite their friends to participate in the community and receiving various product updates, as well as being able to start conversation threads on the Lucky Explorer forum.

Those suggestive sensations offered by boundless horizons and memorable companies will be savored, through the stories of men and engines told on Instagram and through a blog on the site, which will lead visitors to discover the heritage of the brand and its links with these experiences. Various perspectives are outlined from time to time, considering the initiatives, the pilots, the characters, the pills and the anecdotes, a historical factory tour, the communication of the period, as well as videos, memorabilia and contents.

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